LIPA NUTRITIVE SHAMPOO - NEW (Pre-Order - Will post when product arrives later in March)

£39
ABOUT

A deeply nourishing shampoo powered by botanical lipids and restorative plant actives to hydrate, soften, and replenish dry or depleted coats. This gentle, ultra-conditioning formula restores balance, boosts elasticity, and leaves the coat visibly smoother and easier to manage after every wash. Crafted with 99% naturally derived ingredients, certified organic and vegan.

More natural benefits:

Cleanse | Nourish | Smooth | Restore Moisture | Repair | Add Shine

HOW TO USE

1. Prepare the Shampoo
Dilute up to 1:30 with lukewarm water, adjusting based on coat type and dirtiness level. Mix until a creamy foam forms.

2. Apply to the Coat
Apply generously to a wet coat. Massage for 3–5 minutes to allow the botanical actives to fully absorb.

3. Rinse Thoroughly
Rinse until water runs clear. Repeat if needed for a deeper cleanse.

4. For Very Dry or Damaged Coats
Use less diluted shampoo for enhanced cleansing and nourishing power.

FULL LIST OF INGREDIENTS (INCl)

Aqua*, Aloe Barbadensis Leaf Juice*/, Glycerin*/, Lauryl Glucoside*, Coco-Glucoside*, Hydroxypropyltrimonium Inulin*, Capryloyl/Caproyl Methyl Glucamide*, Lauroyl/Myristoyl Methyl Glucamide*, Cocamidopropyl Betaine*, Polyglyceryl-10 Caprylate/Caprate*, Sodium Chloride*, Glyceryl Oleate*, Hydrolyzed Vegetable Protein*, Sodium Benzoate, Tilia Tomentosa Bud Extract*/**, Potassium Sorbate, Citric Acid*, Chamomilla Recutita Flower Extract*, Cetraria Islandica Extract*, Propylene Glycol*, Crambe Abyssinica Seed Oil*, Phytosterols*, Oleyl Alcohol*, PCA Glyceryl Oleate*, Dehydroacetic Acid, Benzyl Alcohol, Fragrance* (Allergen-Free Composition)

* Ingredients from natural origin (99%)
** Ingredients from organic agricultural sources (23.5%)
Certified organic and vegan by Ecogea.org

KEY INGREDIENTS
  • Tilia Tomentosa Bud Extract — Soothes, moisturizes, and protects the coat
  • Plant-Derived Glycerin — Restores moisture and supports hydration balance
  • Chamomile Extract — Strengthens hair and helps maintain natural pH
  • Aloe Vera — Hydrates, calms, and supports skin + coat health
  • Inulin — Reduces static, smooths, and improves manageability
  • Crambe Abyssinica Seed Oil — Boosts elasticity and enhances shine
  • Icelandic Moss (Cetraria Islandica) — Soothes and gently protects
  • Phytosterols — Support hair density and resilience

    Together, these botanicals cleanse gently while restoring softness, smoothness, and vitality.

PRODUCT HIGHLIGHTS
  • Certified Organic & Vegan (Ecogea)
  • ≥ 99% natural origin
  • Bottle made from 100% recycled plastic collected from at-risk coastlines
  • Tearless and hypoallergenic
  • Allergen-free fragrance
  • Supports skin and coat health
  • Helps Increase coat thickness
  • Suitable for all coats and skin types
  • Highly concentrated formula 
FORMULATED WITHOUT

GMOs · Ethanolamine Compounds (MEA, DEA, TEA) · Mineral Oils · Parabens · Petrochemicals · Phenoxyethanol · Phthalates · PEG · PPG · Silicones · Sulphates · Synthetic Dyes · Triclosan · Carcinogenic Substances

OUR CLEAN AND CONSCIOUS FORMULA STANDARD

We believe that choosing high-quality, certified organic care is an investment in your dog’s long-term wellbeing. Every Doglyness formula is thoughtfully crafted with naturally derived ingredients that nourish the skin and coat—without unnecessary additives or harsh synthetics.

We proudly formulate without the fillers and conventional chemicals commonly found in mass-market grooming products, ensuring your pet receives only gentle, high-performing ingredients you can trust.

SUSTAINABLE PACKAGING

This shampoo is now housed in our new bottle made from 100% recycled plastic collected from at-risk coastlines. By giving new life to ocean-bound plastic, we help reduce environmental impact while supporting cleaner seas. This updated packaging reflects our ongoing commitment to responsible sourcing and more sustainable choices throughout our production and packaging processes.

Previously, we used compostable, plant-based Veganbottle® packaging as part of our effort to eliminate plastic. However, in real-world use, these bottles could begin to decompose over time, which affected durability and customer satisfaction. Additionally, industrial composting systems for packaging are not yet clearly defined or consistently available in all countries, meaning compostable packaging was not always disposed of as intended.

For these reasons, we made a conscious decision to transition to 100% recycled plastic bottles sourced from at-risk coastlines. This solution ensures product safety, longevity, and reliability—while helping prevent ocean-bound waste and supporting a more circular use of existing materials.

Sustainability is an evolving journey. We continuously reassess our choices to balance environmental responsibility with real-world performance, transparency, and the experience of our customers.

 

 

 

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